About The Vegan
Our quarterly magazine is distributed directly to Vegan Society members via print and digital copies. The magazine features lifestyle pieces, articles by guest writers, interviews with prominent members of the vegan movement, vegan recipes, reviews of vegan brands and updates on The Vegan Society’s work and campaigns. We also include updates on the latest plant-based products to be registered with the Vegan Trademark.
Advertising is available for companies that have goods or services registered with the Vegan Trademark or retailers that are selling one or more Vegan Trademark–registered products. If the product or service falls outside the scope of Vegan Trademark registration but appears to be suitable for vegans, The Vegan Society will accept requests on a case-by-case basis.
We offer a range of advertisement sizes to suit all budgets.
Reasons to advertise with The Vegan
1) We can advertise a variety of vegan businesses, brands, products and services
We are not limited to only advertising products from the vegan food industry. We are committed to keeping our readers up to date with the latest goods available on the market. From haircare to hotels, we want to shout about your brand as much as you do!
Recent features advertised in The Vegan magazine include:
Vegan food products
Vegan alcoholic drinks
Vegan haircare, personal hygiene and other cosmetic products
Supplements
Vegan-related groups and organisations
Hotels and B and Bs that have a vegan restaurant or vegan items available on their menus
Charity campaigns
2) The Vegan has a wide target audience
About our readership
A unique selling point is that our readers are actively seeking the latest vegan brand, product and services. Our readers are dedicated to living a more compassionate lifestyle free from animal cruelty. Some of our readers may just be starting on their vegan journey and following a plant-based diet, whilst others may have been vegan for many years and witnessed the market grow.
Half of readers have looked up products advertised to them in The Vegan, with a third then going on to make purchases.
Our readership at a glance:
67% women
94% located in the UK
56% aged 35-64
Almost half have been vegan more than 10 years
40% social grade AB
17% living with children aged 18 or under
3) Stand out in the vegan community
With the growing number of vegan brands, you can stand out by featuring in our magazine. The Vegan is recognised as a credible source within the vegan community, so readers value the magazine’s content, in which we can showcasing your brand’s alignment and vegan values.
You can highlight important features of your product and services, such as sustainable packaging, not having been tested on animals and including no animal-derived ingredients.
Contact us
If you would like your vegan advertising campaign to feature in The Vegan then please contact us for a media pack, which contains more information. You can also email advertising[at]vegansociety[dot]com. A member of the team will be in touch to assist with your queries.
Get in touch for a media pack or to ask any questions.
Not a Vegan Trademark holder?
The Vegan Trademark is an internationally recognised vegan product certification, established in 1990 by The Vegan Society, and has been helping make vegan products more accessible ever since. If you are a vegan business, vegan brand or offer vegan products/services then you could apply to become registered with the Vegan Trademark, where our experienced officers will guide you through the four-step process.
