VEG 1 Baby & Toddler supplement from The Vegan Society has been announced as one of the winners in the 2024 Nourish Awards, securing a prestigious 3-star rating in the Supplement Category.
Launched in November 2022, VEG 1 Baby & Toddler is a liquid multivitamin specially formulated for children aged 6 months to 4 years. The Nourish Awards, known for celebrating the best in healthy and nutritious products, recognised VEG 1 Baby & Toddler for its innovative approach to supporting young vegan diets.
The groundbreaking product delivers essential nutrients recommended for early childhood development, including vitamins A, C, and D, alongside key nutrients for a vegan diet, such as vitamin B12, iodine, and selenium. Unlike many other supplements, VEG 1 Baby and Toddler contains vegan vitamin D, addressing a common issue faced by vegan parents, as many vitamin D sources are derived from animal products.
“We are so proud of how well Baby & Toddler is performing, as it is such an important product for vegan families,” said Bethany Dandy, Business Development & Marketing Officer at The Vegan Society. “Prior to November 2022, there was a gap in the market that this product has now filled perfectly, and it’s fantastic to see the product getting the recognition it deserves in the Nourish Awards with the highest score of 3 stars.”
The product’s success has exceeded expectations. In its first year, VEG 1 Baby & Toddler doubled initial sales targets, with 2024 sales up by an additional 25%. This growth highlights the increasing demand for high-quality, trustworthy supplements for vegan children and those with specific dietary needs, such as dairy allergies.
This award not only underscores the importance of VEG 1 Baby & Toddler to vegan families but also reinforces The Vegan Society’s reputation as a reliable source of well-researched, expertly formulated supplements. As the demand for plant-based products grows, VEG 1 Baby & Toddler is cementing its place as a must-have for families seeking a safe and effective way to support their children’s nutritional needs.
For more information on VEG 1 Baby and Toddler, visit: VEG 1 Baby & Toddler | The Vegan Society
